BRYAN CALHOUN has spent 25 years at the nexus of technology, music and business. In his current role overseeing partnerships for Yat Labs, he contributes to the company’s mission to make Yats ubiquitous. Yats are self-sovereign, self-directed emoji usernames that become your universal Internet identity, website URL, payment address and more. He provides digital strategy to clients Lil Wayne, The Roots, Jill Scott, G-Eazy, T.I.G. Records and Brandy. Other past clients include Kanye West, Nicki Minaj, Drake, T.I. and others. He’s held various key positions at labels, distributors, SoundExchange and with several global streaming platforms. Always the artist advocate, he created the Music Business Toolbox (required text at several college music business schools) to empower musicians.