Kwaku A. Mensah serves as the Executive Director of Premier Sports Talent, a Londonbased international sports agency that represents some of the world’s most elite athletes. Kwaku is renowned for his hands-on approach, personally managing the careers of top-tier sports stars while also acting as a strategic advisor to global brands, franchises, and rights holders. 

With a reputation for working alongside the most prestigious sports clubs and global brands, Kwaku is regarded as one of the leading authorities in elite talent development and the global sports business landscape. His passion for Africa is both a personal and professional cornerstone, as he is dedicated to showcasing the remarkable stories and talents from the continent and its diaspora. 

Prior to transitioning into athlete career management, Kwaku had an accomplished career in media production, where he was instrumental in crafting empowering narratives centred on African excellence. His creative work has led to award-winning campaigns for high-profile clients such as FIFA, Right to Dream, and Pepsi. Throughout the past decade, Kwaku’s achievements have been nothing short of extraordinary:

• Facilitated over $1 billion in player transfers and contracts.

• Negotiated the highest-paying contract in the English Premier League for the 2020/21 season.

• Secured the largest contract in Premier League history for an African player.

• Played a pivotal role in advising on the $100 million sale of a leading African sports academy group.

• Led multiple award-winning global campaigns for FIFA and collaborated with iconic brands like Nike, Adidas, Puma, Pepsi, and IMG.

Kwaku's unique expertise, particularly in the intersection of sports, business, and culture, continues to elevate his influence in shaping the future of global sport.